First of all, can we look at the packaging? Anything that has animal print makes me happy, it brings out the tacky Jerseylicious side of me :) The shadow comes in a lightweight cardboard box that's magnetized shut.
What makes me happier than animal print on a product? One that has a mirror attched. I'm easily pleased :)
Now, onto the colour. It's so hard to describe, so here goes. It's a taupe mushroomy colour with plum & brown undertones and a lovely light shimmer. That is the best I can do hehe It's a beautiful neutral eyeshadow that would suit many skintones. Texture wise, it's really soft so make sure to tap the brush off before applying, otherwise you'll be wearing it as a blush too!
I decided to try it over a black base and on it's own. Above we have it over NYX Jumbo Pencil in Black Bean on the left and on the right it's on it's own. I much prefer it over the black base, it shows the true colour of the eyeshadow as how it is in the pan.
I know the eye on the right looks like there's nothing on it but I assure you it's the flash that's washing it out.
Below I lined my left eye with Urban Decay's liner in Zero and on the right I used Stila's Kajal in Topaz. I'm still not sure about Topaz. What do you think?
I love that by using the eyeshadow on it's own that you can have a neutral eye but by layering it over a darker base, you have a really quick and pretty smokey eye.
I would most definitely recommend this colour and will be going to get more eyeshadows by theBalm. They're €11.50 but keep an eye out in your local pharmacies where I've seen theBalm products on sale,